We LOVE hearing about past scholarship recipients and their success!
From our October 2020 Scholarship Winner,
"We appreciate so much your kindness to Aleks, he was quite honored to be the recipient of your generosity. In fact, that month of lessons that you covered enabled him to make a very fine video performance that doubles as his college audition video and also his entry to certain competitions. The results were:
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Every year, tens of thousands of adults decide that this is finally the year they learn piano. Some were told as children that they had no talent. Some simply never had access to an instrument. Many watched a video online — a performance so beautiful or so unexpectedly moving that the only reasonable response was to find out what it would take to do that themselves.
Walk through any piano showroom today and ask the staff what's bringing new customers through the door. The answer, with surprising frequency, is a name — Yunchan Lim — or a platform — TikTok. The viral explosion of classical piano performance on short-form video is not a marketing campaign dreamed up by record labels or conservatories. It is an organic, viewer-driven phenomenon that is reshaping who listens to classical music, who buys pianos, and what they want to play when they get home.
Piano manufacturing is, by its nature, a materials-intensive craft. A modern grand piano contains roughly 12,000 individual components. It requires carefully selected hardwoods — spruce, maple, beech, walnut — sourced from forests in multiple countries. It uses felt, leather, metal alloys, and chemical finishes. Building one well takes skilled labor spanning months.